Sizzler

Digital Marketing Executive

Marketing - Sizzler
Executive: Full-time
Bangkok, Thailand

Company Description

The Minor Food is one of Asia's largest casual dining and quick-service restaurant companies. We are aggressively accelerating the business growth in both domestic and global market. 

Our number of restaurants exceeding 1,600 in 21 countries under The Pizza Company, Swensen's, Sizzler, Dairy Queen, Burger King, Basil Thai Kitchen, The Coffee Club, Ribs and Rumps, Riverside, Penang Street, and Poulet. We are a diverse group of down-to-earth, straightforward and very result-oriented people with a vision. 

To be a Global Operator of Multiple Food Brands with the Objective of Providing 100% Satisfaction to All Stakeholders. We also share an inspiring organization culture. 

Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here.

If you are a highly motivated, extremely organized business executive with a successful track record in driving sales, and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication, then Minor Food is right for you

 

Job Description

  • Support the digital marketing team in executing media, communication and KOL strategies, and managing customer voices through digital platforms (Facebook, Instagram, Twitter, LineOA, TikTok, Google Ads, and EDM).
  • Work with internal Minor Food brands and third-party agencies to develop and optimize social media content, media and KOL strategies and executions
  • Develop engaging, creative, innovative contents that promote brand-focused messages and relate to target audiences.
  • Monitor and develop digital marketing competitor analysis and analytical performance reports.
  • Analyze and keep up with on-going social media trends to take initiatives for brands and campaigns.
  • Schedule social media posts and Monitoring social media metrics and ROIs.
  •  Coordinate with graphic designer and other team members.
  • Participate in digital strategy workshops to understand the brands and brainstorm ideas with the team. 

Qualification

  • Degree in marketing, communication studies, journalism, creative writing, or similar.
  •  At least 2-3 years’ experience in digital marketing, social media marketing or content marketing.
  • Strong understanding of social media marketing platforms, such as Facebook, Instagram and LINE.
  • Experience as a social media executive at a similar company.
  • Strong command of English and Thai
  • Excellent written and verbal communication skills
  • Good proactive and interpersonal skill
  • Good organisational skills and ability to prioritise workload to meet deadlines

Additional Information

We are a diverse group of down-to-earth, straightforward and very result-oriented people with a vision. To be a Global Operator of Multiple Food Brands with the objective of providing 100% Satisfaction to all stakeholders.

 

We also share an inspiring organization culture: Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here. If you are a highly motivated, extremely organized business executive with a successful track record in driving sales, and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication, then Minor Food is right for you 

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