Swensen's is one of San Francisco's most well-known ice cream parlors and dessert destinations. Founded in 1948, the brand has evolved from basic scoops to a wide range of aesthetically and gustatorily appealing sundae ice creams that feature toppings and cherries. "Happiness Never Melts" represents a passionate desire to provide customers with happiness and sweetness they'll never forget.

In 1986, Minor Food acquired the master franchise rights to operate in 32 countries across Asia and the Middle East. The brand serves up an ultimate sundae experience along with friendly service based on three standards: good quality, good service, and value for money. Today, we operate the brand through over 370 outlets in 4 countries.